Breakthrough Value
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|
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Emotion stimulates the
mind 3000 times faster
than rational thought |
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People will forget what
you said,
but they will never forget how you made them feel |
Emotionless Infographics is good, but not good
enough because
emotions and the
unconscious are
much more important than rational thinking in the
decision making process.
Our
behavior and decisions are based for about
95%
on emotional and unconscious processes because emotion
stimulates the mind
3000 times faster
than rational thought.
In addition, emotionally colored
information stays in memory much longer.
